December 19, 2013 The Public Health Advocacy Institute (PHAI) at Northeastern University School of Law, along with our partners at the Center for Digital Democracy and Berkeley Media Studies Group, today releases State Law Approaches to Address Digital Food Marketing to Youth. It is a first-of-its kind resource that provides an evidence base and action steps grounded in state […]
Food companies used viral digital marketing tactics, such as “tell-a-friend” web campaigns, to induce children to share e-mail addresses of their friends and spread brand advertising of unhealthy foods among their peers. Even very young children are targeted by these campaigns, which may be considered unfair and deceptive and in violation of state consumer protection laws.
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Which state consumer protection provisions could be used to protect consumers from junk food marketing? The Arkansas Deceptive Trade Practices Act (“ADTPA”) generally prohibits unconscionable, false and deceptive trade practices. Ark. Code §§ 4-88-107. It is unlawful to “[k]nowingly making a false representation as to the characteristics, ingredients, uses, benefits, alterations, source, sponsorship, approval, or
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Download the Arizona State Consumer Protection Profile Which state consumer protection provisions could be used to protect consumers from junk food marketing? Arizona’s Consumer Fraud Act (“CFA”) prohibits “[t]he act, use or employment by any person of any deception, deceptive act or practice, fraud, false pretense, false promise, misrepresentation, or concealment, suppression or omission of
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Download full Alaska State Consumer Protection Profile Which state consumer protection provisions could be used to protect consumers from junk food marketing? Alaska’s Unfair Trade Practices and Consumer Protection Act (“UTPCPA”) is modeled off of the Federal Trade Commission Act (“FTCA”). In general it prohibits \”[u]nfair methods of competition and unfair or deceptive acts or
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Download the full Alabama State Consumer Protection Profile Which state consumer protection provisions could be used to protect kids from junk food marketing? The Alabama Deceptive Trade Practices Act (“DTPA”) prohibits deceptive acts including: The DTPA also contains a catch-all provision that prohibits “[e]ngaging in any other unconscionable, false, misleading, or deceptive act or practice
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